Archer was with Princess Kate since 2010, and she officially resigned from her post of Senior Private Executive Assistant last week-the same aide who was recently in the news for unfollowing Meghan Markle on social media.
Most importantly, 37-year-old Archer was truly the linchpin in the running of royal engagements, public appearances, and fashion decisions with respect to the royal family. Her resignation was timed along with that of the commencement of her luxury private consulting business-an entrepreneurial shift that she seems to be signaling on her social media priorly.
Amid the digital cleanup, she unfollowed Meghan Markle’s personal and brand accounts, plus a number of people in Meghan’s orbit, reviving speculation on the possible discord between the camps of the Princess of Wales and the Duchess of Sussex.
From then on, Archer’s Instagram changed to public, displaying a bio that includes a new consultancy, associations with the royal family, and personal acquaintances. This development seems to suggest a deliberate disengagement from the networks associated with Markle.
Observers claim this is more than just a social media reset; it reflects the complexities of the internal workings of the royal family and how changes in staff can become public, especially when the conduct of social media serves as a proxy for intra-family discord.
People, who have really worked with Archer, will insist on this point: she will always be loyal to the Wales household. She received the Royal Victorian Order in 2019 for personal service. Archer is married to royal photographer Chris Jackson. Friends say that her new consultancy will advise private clients on travel logistics and event styling, skills honed during fifteen years of royal duty.
Neither Kensington Palace nor the Sussex office bothered to comment on these changes across its social media channels. Opinions split quickly: Some see the unfollows as an innocent resetting before Archer’s career moves; others see this as subtle evidence of support for Kate in a tricky time in family diplomacy.
The next thing is likely to play away from the cameras; it is said that Kate is focusing on the kids with the summer holiday and is fuller returning to public engagements later this year. Meghan remains ensconced in California with preparations for new launches under her As Ever brand. Meanwhile, advisers on both sides are expected to keep the communication line open for further advice, while Archer loses some royal handles in her feed and steps privately into a new clientele base.
