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2024's Top 10 Hotel Giants
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Taj has become the world's strongest hotel brand with a 45% increase in brand value, now at USD 545 million.
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Hotel Taj
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Renaissance Hotels' brand value has risen by 6% to reach USD 620 million
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Renaissance Hotel
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The hotel's brand value increased 5% to USD 2.1 billion, securing its position as the world's third strongest hotel brand
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Double Tree Hotel
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Embassy Suites by Hilton is among just two hotel brands featured in the Brand Finance Global 500 2024 ranking.
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Embassy Suites
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Hanting Hotels plans 10,000 properties by 2030, aiming to be the world's largest single hotel chain
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Hanting Hotels
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Hilton, valued at USD 11.6 billion, remains the world's most valuable hotel brand
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Hilton
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Ji Hotels from China, with 2,000 economy locations, aggressively expands into UAE and Saudi Arabia.
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Ji Hotels
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Marriott's brand value increased to USD 3.1 billion, surpassing Holiday Inn at USD 2.9 billion, securing fourth place.
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JW Marriot
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Despite a 7% brand value drop, Scandic Hotels remains Sweden's strongest and dominant in its home market.
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Scandic Hotels
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Shangri-La features four brands across different market segments and is the 7th fastest-growing hotel brand globally
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Shangri-La