How ‘Get Your Flex’ Is Cashing in on Social Media’s FOMO Culture

In today’s world, where social media presence is often equated with social currency, one Instagram account has found a way to capitalize on FOMO (fear of missing out). Confused? Let’s dive into how “Get Your Flex” is making money by helping people fake their social lives on Instagram.

What is Get Your Flex?

With the rise of Instagram, millions are caught up in the illusion that they must portray this online picture-perfect representation of their lives. Indeed, it is common knowledge that what’s shared on social media are rarely full representations of reality-most often, only the good moments-while the bad days remain behind closed doors. Lately, however, some folks are taking this curating of life to a whole new level-fabricating experiences they never actually had.

If you missed out on the Diljit Dosanjh concert or couldn’t get into that trendy new cafe, you can pay “Get Your Flex” to tag you in Instagram Stories from these events. For a small fee—sometimes as low as ₹99—they will have an active Instagram account tag you in stories from the events you couldn’t attend. You can then post these stories to make it look like you are living a more exciting social life than you really are.

Anushka’s Experiment with Get Your Flex

Anushka, an Instagram user from Bengaluru, wanted to try out this service and shared her honest experience. She said that Get Your Flex runs fake Instagram accounts with private profiles, usually with a profile picture of a “pretty person.” These accounts tag customers in Stories from events like concerts, cafes, or aesthetic restaurants.

In her Instagram video, Anushka mentioned, “I’m interested in concert video. Please tell me how to do it,” when reaching out to Get Your Flex. The account responded by asking her which city she was in. She was pleasantly surprised by the professionalism and courtesy of the service. After paying through Google Pay, she had a fake account tag her in a Story from a Diljit Dosanjh concert.

Another advantage noted by Anushka was that Get Your Flex gives customers the option to specify what kind of events they want to be tagged for -concerts, cafes, bowling alleys, and so much more. The price depends on location.

Her review has been going viral, garnering more than 1.7 million views on Instagram.