Trump Media & Technology Group, the company behind former President Donald Trump’s social media platform Truth Social, has announced a partnership with Crypto.com. The collaboration aims to launch a series of exchange-traded funds (ETFs) branded as “Made-in-America.” However, Crypto.com, which will provide digital assets and underlying technology for these products, is headquartered in Singapore. This raises questions about the authenticity of the branding and the company’s previous legal issues with U.S. regulators.
A Controversial Partnership
The deal, revealed on March 24, will see the ETFs made available in the United States, Europe, and Asia, pending regulatory approval. Crypto.com will facilitate the offerings through Foris Capital, a New Hampshire-based platform it acquired last year. Despite the emphasis on American branding, Crypto.com’s foreign origins and past disputes with U.S. regulators highlight contradictions in the initiative.
One of the financial products in the planned offerings features Cronos, a cryptocurrency associated with Crypto.com. This addition was not mentioned in earlier communications about the Truth.Fi brand, under which the ETFs will be launched.
Trump Administration’s Evolving Crypto Policies
The deal comes amid shifting policies on digital assets under the Trump administration. Within his first 100 days in office, the Securities and Exchange Commission (SEC) has paused or dropped major legal actions against cryptocurrency firms such as Coinbase Global and Binance Holdings. Trump Media previously stated its intent to work with the administration to establish clear regulations for the crypto sector.
Reports suggest that Crypto.com’s CEO, Kris Marszalek, has met with President Trump at Mar-a-Lago to discuss political appointments relevant to the industry. This meeting underscores the growing influence of the crypto sector in U.S. policy decisions.
President Donald Trump remains the largest shareholder in Trump Media, with a $2.4 billion stake managed by a trust overseen by his son, Donald Trump Jr. The new partnership with Crypto.com could mark a significant expansion of Trump Media’s financial ventures, despite lingering concerns about the foreign involvement in a so-called “Made-in-America” project.
With regulatory approval still pending, the success of this venture remains uncertain. However, it signals a notable shift in the Trump administration’s stance on cryptocurrency and digital asset regulation.
