The K18 peptide, also known as keratin 18 peptide, is a revolutionary hair treatment that has gained attention for its ability to repair and restore damaged hair. It is a synthetic peptide derived from keratin, the main structural protein found in hair, skin, and nails. K18 peptide works by targeting and repairing the internal structure of the hair shaft, specifically the keratin chains that make up the hair fibres.
After making its noise in the global market, K18 has hijacked the Indian markets, and quite smoothly to say! To break down the magic of this elixir, we spoke to Sonali Bhimani, Creative Director, Jean Claude Biguine Salon & Spa!
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Q. What sets K18 apart from other hair repair treatments in the market?
A. Traditional hair care products work on the outermost layer of the hair (the cuticle) for surface-level results, K18 Peptide works at the innermost layers of the hair fibre to reconnect broken polypeptide chains, restoring hair strength and elasticity . This makes K18’s hair repair treatment more effective and long-lasting than other hair repair treatments in the market.
Q. Can you explain what the K18 Professional Molecular Repair Hair Mask is and how it differs from other hair masks in the market?
A. K18 Professional Molecular Repair Hair Mask is a leave-in treatment mask that works on the molecular level to reverse hair damage in just 4 minutes Unlike other hair masks that work on the outermost layer of the hair, K18’s hair mask works at the innermost layers of the hair fibre to reconnect broken polypeptide chains, restoring hair strength and elasticity. This makes K18’s hair mask more effective and long-lasting than other hair masks in the market . The hair mask is suitable for all hair types and can be used as a weekly treatment or as needed.
Q. What specific hair concerns or damage does the Mask target and address?
A. K18’s hair repair treatment is designed to repair and reverse hair damage caused by bleach, colour, chemical treatments, or excessive heat. It works at the molecular level to repair and restore damaged hair. The Peptide technology penetrates the hair shaft and binds to damaged keratin proteins, reconnecting broken polypeptide chains at the molecular level . Once bound to the damaged proteins, it reinforces and repairs the broken bonds. The disulfide bonds are reestablished to enhance the strength of the hair along both its length and width, providing thorough, enduring, and gradual restoration, improving elasticity, resilience, and overall health.
Q. What are the key ingredients in the K18 Hair Mask and how do they contribute to its repairing and nourishing properties?
A. K18’s molecular repair peptide technology penetrates the hair shaft, reconnecting broken polypeptide chains at the molecular level. It replicates the structure of the hair’s natural keratin. The disulfide bonds are reestablished to enhance the strength of the hair along both its length and width, providing thorough, enduring, and gradual restoration, improving elasticity, resilience, and overall health. It provides long-term benefits for hair health and resilience. With regular use, the K18 hair mask can help to reduce breakage and split ends, improve elasticity and bounce, and restore hair to its natural, healthy state.
