Chinese smartphone brand Vivo has signed Bollywood actor Suhana Khan as the new brand ambassador for its Y-series smartphones, as announced on Wednesday.
Suhana recently made her Bollywood debut in Zoya Akhtar’s film ‘The Archies’. “As a rising star, Suhana resonates with young audiences, making her an ideal ambassador for the Y series,” Vivo stated.
In the latest industry report by Counterpoint Research, Vivo leads the Indian smartphone market by volume with a 19.4 percent share, while securing the third spot in terms of value, holding a 15.5 percent share in the third quarter of 2024.
Geetaj Channana, Vivo India’s Head of Corporate Strategy, commented on the partnership, saying, “Suhana’s dynamic personality and style perfectly capture the essence of the Y Series — where cutting-edge design meets smart functionality. We’re thrilled to partner with her to bring even more exciting, stylish, and valuable experiences to our consumers, elevating the Y series to new heights.”
