Fragrance Of Tradition

“The Fragrance Of Tradition”: Anand Mahindra’s Post On 108-Year-Old Soap Brand Goes Viral | Watch

Anand Mahindra, chairman of the Mahindra Group, recently took to X to applaud Mysore Sandal Soap, a heritage brand manufactured by Karnataka Soaps and Detergents Limited (KSDL). Renowned for its use of pure sandalwood oil, the soap has been a cherished part of Indian households since its launch in 1916....