THE MAKERS OF ‘STREE’ ARE BACK WITH ‘ROOHI’

Jio Studios and Maddock Films are all set to bring back the magic of cinema to eagerly awaiting cine goers with their much-anticipated horror-comedy Roohi, releasing worldwide on 11 March, to celebrate cinemas finally getting the green signal to operate at 100% capacity.

After the massive success of Stree (2018), the team reunites to further build the cinematic universe in the family-friendly horror-comedy franchise with the much-anticipated Roohi.

The incredibly talented Rajkummar Rao is back with Janhvi Kapoor and Varun “Choocha” Sharma. The trailer of Roohi will be unveiled on Tuesday, 16 February. 

Roohi is directed by Hardik Mehta and written by Mrigdeep Singh Lamba, and its makers hope to pave the way for films slated for a theatrical release with the first major 1,500 screen plus pan-India release this year.

Speaking on behalf of Jio Studios, Jyoti Deshpande, president, Media & Entertainment, RIL, said, “We have always invested in great stories with amazing production values, visually and by way of sound, which is best experienced on the big screen to have that ‘paisa vasool wali feeling’. We owed it to our partners across the value chain, be it Maddock or the Cinema Exhibitors, to hold on to our fabulous film for this day and give it the grand release that it deserves and promise a complete entertainment experience to our audiences who have waited over a year for this. With Roohi, the magic of cinema is back… We promise to make you smile under your masks.”

Producer Dinesh Vijan, Maddock Films, said, “While Stree was a genre bending tale that gave audiences something never seen before, Roohi takes this vision a step further by offering the same brand of spine-chilling scares and quirky comedy.”

Preeti Sompura

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