The Canelo vs Crawford match took place at the Allegiant Stadium, Las Vegas, on 13th September.
The Canelo vs Crawford fight wrapped up with fans in awe of the spectacle they had witnessed. Now, with days removed from the fight, the streaming numbers for the matchups are in. In their social media post, the streaming giant shared that the showdown between the two boxing stars garnered the attention of over 41 million viewers globally.
The Canelo-Crawford fight is the breakthrough moment for boxing in the 21st century, as Netflix's international stage attracted 41 million viewers, breaking traditional pay-per-view standards. This not only broke the long-standing belief that combat sports and streaming don't go hand-in-hand but also introduced the sport to a wider audience.
Netflix provides the audience with ease of access to such events at a justifiable price in contrast to expensive pay-per-view (PPV) models. The success of the event indicates the capabilities of streaming to bring high-end sport to a wider audience, solidifying Netflix's increasing position in live sports.
Canelo Alvarez, the super middleweight champion of relentless power, met Terence Crawford, the undefeated welterweight with slick footwork and a knockout punch. Weeks of buildup, hot-headed promos, and social media hype for the Canelo-Crawford fight laid the ground for the bout. On fight day, the bout delivered on all fronts, providing fans with a display of skill and a peek into the future of boxing.
The Canelo-Crawford bout was a thriller from the first bell. Crawford's signature jabs and speed challenged Alvarez early on, while Canelo's punishing body shots also posed a serious challenge for Crawford. The match was a great show of skill and determination from both fighters, with good shots landing from both sides. However, the 2-round battle ended in a unanimous decision in Crawford's favour, maintaining his undefeated record and making him a 42-0 fighter.
Netflix's production enhanced the experience, with sharp multi-angle footage, insightful commentary, and surround sound that placed fans in the middle of the action. The platform's high-quality streaming allowed fans in more than 190 countries to be part of the experience, breaking viewership records from legendary fights such as De La Hoya-Mayweather.
ALSO READ: Asia Cup: Nissanka achieves most fifty-plus scores by Sri Lankan batter in T20Is
Following the contest, discussions of a rematch between the two boxing greats began online. The discussions are around two fighters meeting each other for a second time during the next Riyadh Season. Though nothing has been confirmed about the rematch.
In their matchup, streamed by over 41 million people, Terence Crawford created boxing history by becoming the first man to win undisputed titles in three weight divisions: light welterweight, welterweight, and super middleweight.
