In view of the Global Investors Summit (GIS) to be held in February in Uttar Pradesh, the Yogi government is giving glimpses of cultural heritage, art and craft of the state to the attendees in the ongoing roadshows and B2G (Business to Government) events.
ODOPs (one districts, one product) is being given to the guests-investors as gifts of the country and the world. The Yogi government had recogniZed the handicrafts of each district, the artisans making them and had given them a market. This not only resulted in the branding of the works of the artists but the heritage of UP is also being honored by promoting the culture of UP.
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