One name that stands out in the music and entertainment industry more than ever as 2024 comes to a close is Taylor Swift. Not only did the pop star break records, create history, and undoubtedly have an impact on world economies with her revolutionary Eras Tour, but she also released songs that topped the charts.

The Tortured Poets Department Set New Records

Swift’s much awaited album, The Tortured Poets Department, which included 31 brand-new songs, was published on April 19. Within 12 hours of its release, the album received 300 million Spotify plays, breaking previous records and becoming one of the most played albums ever.

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Grammy Awards and Incomparable Achievements

Swift made history earlier in the year by being the first artist to win Album of the Year four times and winning the Grammy for Best Pop Vocal Album. She shocked fans by revealing the impending publication of The Tortured Poets Department, which went on to become one of her most well-known works, during her award speech.

The Eras Tour: The Major Power in the World Economy

Swift’s Eras Tour showcased her most recent album’s songs, outstanding performances, and all-new costumes as it launched anew in Paris in May 2024. The tour, however, brought about massive economic advantages, apart from the entertainment provided.

According to Forbes, it raked in AUD 1.2 billion in Melbourne and £300 million in London. In just eight months, the total earnings of the tour reached almost $1 billion, making it one of the most profitable tours ever. Swift’s unmatched influence on international markets was demonstrated by the economic knock-on effects it had on nearby companies, lodging facilities, and transit.

A-List Fans Join the Spectacle

The Eras Tour wasn’t just a musical event but a cultural phenomenon, attracting celebrity attendees such as Emma Stone, Reese Witherspoon, Selena Gomez, and Bollywood stars like Sonam Kapoor and Neetu Kapoor.

From dominating the charts to revitalizing local economies, Taylor Swift’s 2024 was a testament to her incredible influence and enduring legacy as an artist and global powerhouse.