For nearly ten years, The Body Shop’s British Rose body care collection has been a beloved choice for Indian customers. Its floral fragrance, inspired by nature, along with its luxurious textures and 100% vegan formulations, offers a self-care experience that wraps your skin in a gentle, petal-like aroma. In an exciting collaboration, Diana Penty’s vibrant personality will bring fresh energy to the iconic collection through a new advertising campaign.
Commenting on the launch of the British Rose campaign, Harmeet Singh, VP of Product, Marketing & Digital at The Body Shop India, stated, “At The Body Shop, we highlight our nature-inspired products as a daily ritual of self-love, aiding individuals in becoming their best selves. We are excited to announce Diana Penty’s partnership with The Body Shop for our new digital film showcasing the iconic British Rose range with its 100% vegan product formulations. The goal of this initiative is to communicate that love can take many forms, nurturing a sense of comfort within oneself. With its diverse range, our objective is to expand our customer base, foster loyalty among existing customers, and attract new audiences.”
Diana Penty, an Indian actor, expressed her enthusiasm for the campaign, stating, “I am thrilled to be a part of The Body Shop’s latest campaign, featuring British Rose, a nature-inspired floral delight. This initiative aligns perfectly with my belief in promoting self-compassion and embracing one’s unique beauty. I’m pleased to support a brand that prioritizes both environmental responsibility and personal well-being. This lovely collection is delicately scented and enriched with rose petals, rose essence, and rosehip oil, allowing you to smell like a blossoming bouquet of roses!”
Refresh and cleanse your body with the British Rose Shower Gel. Pamper and nourish it like never before with the ultra-creamy British Rose Body Butter. Formulated with 96% natural ingredients, including English rose extract, handcrafted Community Fair Trade shea butter from Ghana, and Community Fair Trade sesame seed oil from Nicaragua, this body moisturizer leaves your skin feeling softer, smoother, and deeply nourished, providing 96 hours of moisture. It even gives your skin a natural-looking radiance.
The British Rose Body Yogurt absorbs instantly and is made with 92% natural ingredients, including Community Fair Trade Shea Butter and Community Fair Trade Almond Milk. Apply a dollop of this light, non-greasy gel-cream to normal to dry skin to instantly leave it feeling softer, smoother, and hydrated, providing 48 hours of moisture. The British Rose Eau de Toilette, made with 91% natural ingredients, leaves you and your skin smelling refreshingly floral.