In recent times, AI-generated videos have been capturing viral attention online. While many creative food-based clips receive enthusiastic reactions from viewers, some push the boundaries a bit too far. Recently, a video featuring animated sushi racked up over 100 million views on Instagram but left many feeling uneasy. Why? Because the sushi appears to crawl like a living creature, disturbing viewers with its strange transformation.
The viral reel, posted by artist and Instagram user @tarek.em, initially shows a plate of sushi that suddenly morphs, developing eyes and feet. It looks around and crawls off the plate, giving the illusion of sushi coming to life. You can watch the full video below.
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This unusual animation sparked intense reactions, with several people commenting that they found the “sushi creature” unsettling. Some even demanded that such videos be removed or banned.
Here are a few of the comments:
A user demanded, “Delete. It. Right. Now.” Another said, “This needs to be removed ASAP.”
Someone felt uncomfortable just by watching the video while others found it very disturbing. A user remarked, “AI is getting too scary.”
Several social media users expressed their disappointment. On said, “I want these kind of videos banned.” Another user commented, “I hate these videos.”
This isn’t the first time AI food videos have drawn mixed responses. Earlier, clips showing spaghetti and French fries performing dance routines similarly captured public attention, as human-like food items mimicked intricate dance moves.