Sega is considering launching its own subscription service for video games. This move could significantly impact the gaming industry and accelerate the shift towards streaming-based platforms.
Exploring the Subscription Model
Currently, services like Xbox Game Pass and PlayStation Plus dominate the market. These platforms charge a monthly fee, giving players access to a library of games. Sega’s President, Shuji Utsumi, called these services “very interesting” and revealed that Sega is exploring similar opportunities.
“We’re thinking something – and discussing something – we cannot disclose right now,” Utsumi told the BBC.
Mixed Reactions From Gamers
While many gamers are excited about the idea of a Sega service, others express concerns. Some worry that launching another subscription could increase costs, forcing players to pay for multiple services to access all their favorite games.
Currently, Sega games are available on platforms like Xbox Game Pass and PlayStation Plus. However, a Sega-exclusive service could attract loyal fans but might raise costs for others.
Rachel Howie, a Twitch streamer known as DontRachQuit, shared her thoughts. “We have so many subscriptions already that we find it very difficult to justify signing up for a new one,” she said. She believes Sega will have a dedicated audience but wonders if it can compete with services like Game Pass.
Sophie Smart, Production Director at No More Robots, praised Sega’s move but shared concerns. “If Sega creates its own service, will their games leave other platforms?” she asked. “If so, consumers might spend more on multiple subscriptions.”
Reviving Sega’s Global Presence
In addition to exploring subscription services, Utsumi shared his vision for Sega’s future. He admitted that Sega has lost some of its global influence since its peak in the 1990s.
“I want to make Sega really shiny again,” he said. Utsumi criticized the company’s past focus on Japan and emphasized the need to expand internationally. “Now is not the time to be defensive – but more offensive,” he added.
New Sonic Game in Development
Utsumi also hinted at an exciting new Sonic the Hedgehog game. He called it “challenging and exciting” but avoided giving too many details.
Fans have long asked for a return to the Sonic Adventure series. Utsumi acknowledged their desire, saying, “When we release it, it should be good, it should be impressive.”
Regarding the possibility of bringing back the Chao Garden feature, Utsumi said, “We’ve been talking about it,” but declined to offer specifics.
2023: A Year of Challenges and Wins
Sega faced both successes and challenges this year. The company released highly praised titles like Metaphor: ReFantazio. However, it also faced setbacks, including layoffs of 240 employees and the delay of Football Manager 2025.
“It was a hard decision,” Utsumi said about the layoffs. He explained that the decision was necessary to refocus the company’s priorities. Regarding the delay, he said, “We decided to maintain quality, even if it meant waiting.”
Beyond Gaming
Furthermore, Sega made strides in film and TV. The company is set to release Sonic the Hedgehog 3 soon. Utsumi described the movie as “so much fun” and expressed hopes that it will excite fans around the world.
Looking ahead, Sega’s potential subscription service and renewed global focus signal a bold new direction for the company.
