Shockingly Low Prices! Kanye West’s YEEZY Store Relaunches After Suspension

DEEPANSHU SHARMA Image Source: X

Kanye West’s YEEZY store has relaunched after being pulled offline by Shopify earlier this week for selling swastika-themed merchandise, sparking backlash and controversy worldwide

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The Shopify takedown happened after YEEZY began selling T-shirts featuring swastikas — imagery linked to Nazi Germany, anti-Semitism, and white supremacist movements

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Advocacy groups, including the Anti-Defamation League (ADL), condemned the products, urging platforms to act faster against hate symbols and offensive merchandise

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Shopify said the store violated its terms of service by failing to follow “real business practices,” leading to the removal of the listings.

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The controversy deepened when YEEZY aired a 30-second ad during the Super Bowl, filmed by West in a dentist’s office, directing viewers to the site

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The ad aired amid West’s widely criticised posts on X, described as antisemitic, homophobic, and misogynistic, prompting talent agency 33& West to drop him

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YEEZY’s relaunch now features far fewer items, with significant price drops — YEEZY Slides now cost $20, and nothing exceeds $100

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This marks a huge shift for the brand, which has previously been known for premium pricing and limited-edition drops that sold out quickly

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West’s business ventures have faced repeated fallout since 2022, when Creative Artists Agency (CAA) and multiple fashion partners cut ties over his remarks

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The YEEZY store’s future remains uncertain, as ongoing criticism and lost partnerships continue to shadow West’s once highly lucrative fashion empire

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