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‘Doglapan’ reveals the hard truth about life and start-ups

The much-awaited memoir of the super famous and controversy-mired entrepreneur and Shark Tank India investor Ashneer Grover, is Penguin India’s big release this December. India has more than 100 unicorns already, and Ashneer is the first Unicorn Founder in India, to chronicle his life and offer an insider view into the mythical world of unicorns.Doglapan: […]

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‘Doglapan’ reveals the hard truth about life and start-ups

The much-awaited memoir of the super famous and controversy-mired entrepreneur and Shark Tank India investor Ashneer Grover, is Penguin India’s big release this December. India has more than 100 unicorns already, and Ashneer is the first Unicorn Founder in India, to chronicle his life and offer an insider view into the mythical world of unicorns.
Doglapan: The Hard Truth About Life and Start-Ups is raw, gut-wrenchingly honest, and one of the finest storytelling from the Delhi boy renowned for his truth bombs. It is the defining book on start – ups in India and what it takes to build multi-billion dollar businesses against all odds. This book is explosive and definitely not for the fainthearted. It’s an edge of the seat thriller.
The book, which releases in mid-December, is available for pre-oorder exclusively on Amazon.
As Ashneer Grover puts it, “Doglapan is all about the hypocrisy of life – Success in Failure and Failure in Success.” ‘My life has had its share of heroes, villains, character artists, and more. This is my real life story, one which has left me with a lot more experience, a lot more grey hair, a lot more insight into who my actual friends and well-wishers are; a lot more understanding of “doglapan”—of success in failure and failure in success; and a deeper understanding of what really matters in life.’
The much-awaited memoir of the controversy-mired entrepreneur and Shark Tank India investor Ashneer Grover. A young boy with a ‘refugee’ tag growing up in Delhi’s Malviya Nagar outpaces his circumstances by becoming a rank-holder at the pinnacle of academic excellence in India—IIT Delhi. He goes on to do an MBA from the hallowed halls of IIM Ahmedabad, builds a career as an investment banker at Kotak Investment Banking and AmEx, and is pivotal in the making of two unicorns— Grofers, as CFO, and BharatPe, as co-founder. As a judge on the popular TV show Shark Tank India, Ashneer becomes a household name even as his life turns upside down. Controversy, media spotlight, garrulous social media chatter descend, making it difficult to distinguish fact from fiction. This is the unfettered story of Ashneer Grover—the favourite and misunderstood poster boy of Start-up India. Raw, gut-wrenching in its honesty, and completely from the heart, this is storytelling at its finest.
Indian businessman Ashneer Grover is the co-founder and former MD of the Indian fintech unicorn BharatPe, valued at US$ 2.85 billion. Ashneer was also the most famous and popular Shark (investor) on the first season of the reality TV show Shark Tank India. 

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